EYE3 GROUP was created by Florian Bansac in September 2010 and incorporated in Hong Kong in December 2010 to launch, manage and develop international, innovative and intellectual ventures.
This definition of scope that had set a general direction along Florian’s personal interests needed a real, tangible and effective first application. It came at that time as an evidence, giving a consistence to all of these rather wide themes into one service: digital communication. After a little brainstorming and checking of domain names availability, Fluorcom came to birth in the end of 2010, with a first website released publicly by the time of EYE3 GROUP’s official incorporation.
Florian’s long lasting inclination for design and web services was finally embodied into an official brand, and also a smart way to deliver intellectual and innovative services internationally, especially to his network in France, from his home, at that time in Ho Chi Minh City, Vietnam. He had found a natural way to provide anywhere in the world what he had come to learn as a leisure before, and which would become a real passion, make him learn continuously and acquire a certain expertise in the conception of digital comunication systems and technologies, web and mobile design and marketing.
Through these very useful skills and a production based in Vietnam and later also, Thailand, Fluorcom became a fully developped digital communication agency that now delivers international-class services to a price that is 15 to 40% lower than traditional agencies in Western Europe or North America. With the help of friends, free-lancers and sub-contractors, and his network of friends and family that became the first clients, most notably James Bansac Architectes, Agence Laurent Bansac Architecte and Formassad, Florian had transformed a simple hobby into a profitable business through passion and a lot of hard work, providing fairly complex digital applications, great responsive design for web and mobile and successful webmarketing to very happy clients that would eventually come back to ask for more services.
Even more importantly for EYE3 GROUP, this hands-on knowledge of Fluorcom could now be used as a backbone for EYE3 GROUP to serve other ventures and clients. A proof of that succesful strategy would later come to light through the success of another venture exclusively thanks to the experience acquired by Fluorcom in inbound marketing: the creation and marketing of great digital contents…